:root{--orange:#ff5a24;--ink:#0a0e11;--paper:#f8f4ed;--muted:#69706f;--line:#d9d4cb}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;font-family:"DM Sans",sans-serif;color:var(--ink);background:var(--paper)}img{display:block;width:100%}a{color:inherit;text-decoration:none}h1,h2,h3,p{margin-top:0}h1,h2{font-family:"Space Grotesk",sans-serif;letter-spacing:-.07em}em{font-style:normal;color:var(--orange)}.page{width:min(1180px,calc(100% - 40px));margin:auto}.dark{background:var(--ink);color:#fff}.light{background:var(--paper)}.site-header{position:absolute;z-index:10;top:0;left:0;width:100%;height:78px;padding:0 max(20px,calc((100vw - 1280px)/2));display:flex;align-items:center;justify-content:space-between;color:#fff;border-bottom:1px solid rgba(255,255,255,.16)}.brand{display:flex;align-items:center;gap:11px}.brand-mark{width:40px;height:40px;display:grid;place-items:center;background:var(--orange);color:#111;border-radius:10px 10px 10px 3px;font:700 20px "Space Grotesk";transform:rotate(-4deg)}.brand>span:last-child{display:flex;flex-direction:column}.brand b{font:700 16px "Space Grotesk"}.brand small{font-size:7px;text-transform:uppercase;letter-spacing:.16em}.site-header nav{display:flex;align-items:center;gap:30px;font-size:11px;font-weight:700}.nav-cta{padding:11px 15px;border:1px solid rgba(255,255,255,.5)}.menu-toggle{display:none}.hero{min-height:760px;position:relative;overflow:hidden;display:flex;align-items:center}.hero>img,.hero-overlay{position:absolute;inset:0;height:100%;object-fit:cover;object-position:center}.hero-overlay{background:linear-gradient(90deg,rgba(5,8,10,.98) 0%,rgba(5,8,10,.88) 35%,rgba(5,8,10,.2) 70%)}.hero-copy{position:relative;z-index:2;padding-top:70px}.eyebrow{margin-bottom:18px;color:#fff;font-size:9px;font-weight:800;text-transform:uppercase;letter-spacing:.16em}.eyebrow.orange{color:var(--orange)}.hero h1{margin-bottom:20px;font-size:clamp(5rem,9vw,8.5rem);line-height:.76}.hero-copy>p:last-of-type{max-width:430px;color:#c4cdca;font-size:14px;line-height:1.75}.actions{display:flex;gap:10px;margin-top:28px}.btn{min-height:44px;padding:0 16px;border:1px solid transparent;display:inline-flex;align-items:center;justify-content:space-between;gap:25px;background:none;font:700 10px "DM Sans";text-transform:uppercase;letter-spacing:.04em;cursor:pointer}.primary{background:var(--orange);color:#fff}.outline{border-color:rgba(255,255,255,.45);color:#fff}.outcome-bar{border-top:1px solid rgba(255,255,255,.15);border-bottom:1px solid rgba(255,255,255,.15)}.outcomes{display:grid;grid-template-columns:repeat(4,1fr)}.outcomes article{padding:23px;display:flex;align-items:center;gap:15px;border-right:1px solid rgba(255,255,255,.15)}.outcomes article:last-child{border:0}.outcomes>article>span{color:var(--orange);font-size:26px}.outcomes b{display:block;margin-bottom:4px;font-size:11px;text-transform:uppercase}.outcomes p{margin:0;color:#9da7a4;font-size:9px}.split-section{padding:90px 0}.split-grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:75px;align-items:center}.section-copy h2,.how h2,.proof h2,.contact h2{margin-bottom:22px;font-size:clamp(3.2rem,5.5vw,5.4rem);line-height:.92}.section-copy>p:not(.eyebrow),.proof p,.contact p{max-width:460px;color:var(--muted);font-size:13px;line-height:1.8}.dark .section-copy>p:not(.eyebrow),.dark .proof p{color:#9ea8a5}.scene{overflow:hidden;border:1px solid rgba(0,0,0,.12)}.scene img{aspect-ratio:16/9;object-fit:cover}.use-cases{margin:28px 0;display:grid;grid-template-columns:repeat(3,1fr);gap:8px}.use-cases span{padding:11px 6px;border-top:1px solid var(--line);font-size:9px;font-weight:700;text-transform:uppercase}.event-values{margin:28px 0;display:grid;grid-template-columns:repeat(3,1fr);gap:12px}.event-values article{padding-top:13px;border-top:1px solid rgba(255,255,255,.2)}.event-values b,.event-values span{display:block;font-size:9px}.event-values span{margin-top:6px;color:#929d9a;line-height:1.5}.how{padding:90px 0}.how-grid{display:grid;grid-template-columns:.55fr 1.45fr;gap:80px;align-items:center}.reward-phone{position:relative}.reward-phone img{max-height:530px;object-fit:cover;object-position:top;border:10px solid #111;border-radius:30px}.reward-phone span{position:absolute;right:-30px;bottom:35px;width:150px;padding:14px;background:var(--orange);color:#fff;font-size:10px;font-weight:700}.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:15px;margin-top:38px}.steps article{padding-top:16px;border-top:3px solid var(--orange)}.steps b{font-size:11px;text-transform:uppercase}.steps p{margin-top:8px;color:var(--muted);font-size:9px;line-height:1.5}.proof{padding:90px 0}.proof-grid{display:grid;grid-template-columns:.75fr 1.25fr;gap:65px;align-items:center}.proof-grid>img{border:1px solid rgba(255,255,255,.2)}.metrics{margin-top:30px;display:flex;gap:25px}.metrics span{color:#929d9a;font-size:8px;text-transform:uppercase}.metrics b{display:block;color:#fff;font:700 25px "Space Grotesk"}.contact{padding:90px 0}.contact-box{padding:60px;display:grid;grid-template-columns:1fr .8fr;gap:70px;background:#fff;border:1px solid var(--line)}form{display:grid;gap:10px}input{padding:13px;border:1px solid var(--line);font:11px "DM Sans";background:var(--paper)}form p{margin:0!important;text-align:center;font-size:8px!important}footer>div{min-height:140px;display:grid;grid-template-columns:1fr 1fr 1fr;align-items:center}footer p,footer>div>span{text-align:center;color:#8c9693;font-size:9px}footer>div>span{text-align:right}
.leadspark-hero{position:relative;min-height:900px;padding:125px clamp(28px,4vw,72px) 54px;display:grid;grid-template-columns:minmax(360px,.76fr) minmax(500px,1.24fr);gap:28px;align-items:center;overflow:hidden;background:radial-gradient(circle at 82% 20%,rgba(255,90,36,.14),transparent 27%),radial-gradient(circle at 36% 48%,rgba(255,90,36,.08),transparent 34%),linear-gradient(rgba(255,255,255,.018) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.016) 1px,transparent 1px),#050606;background-size:auto,auto,52px 52px,52px 52px,auto;color:#fff}.leadspark-hero:before{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(5,6,6,.98),rgba(5,6,6,.68) 55%,rgba(5,6,6,.92));pointer-events:none}.leadspark-copy,.leadspark-stage{position:relative;z-index:1}.ls-eyebrow{margin:0 0 26px;color:var(--orange);font:800 16px "DM Sans";letter-spacing:.08em;text-transform:uppercase}.ls-logo{display:flex;align-items:center;gap:20px;margin-bottom:30px}.ls-logo-text{font:700 clamp(4.3rem,6vw,8rem)/.84 "Space Grotesk";letter-spacing:-.08em}.ls-logo-text strong{color:var(--orange)}.ls-logo sup{align-self:flex-start;color:var(--orange);font:800 15px "DM Sans";letter-spacing:.02em}.ls-spark-mark{position:relative;flex:0 0 auto;width:82px;height:82px;color:var(--orange)}.ls-spark-mark:before{content:"";position:absolute;inset:0;background:linear-gradient(currentColor,currentColor) 50% 0/5px 100% no-repeat,linear-gradient(90deg,currentColor,currentColor) 0 50%/100% 5px no-repeat,linear-gradient(45deg,transparent 46%,currentColor 47% 53%,transparent 54%),linear-gradient(-45deg,transparent 46%,currentColor 47% 53%,transparent 54%)}.ls-spark-mark:after{content:"";position:absolute;inset:40%;border-radius:50%;background:currentColor}.leadspark-copy h1{max-width:650px;margin:0 0 22px;font:700 clamp(2.6rem,3.4vw,5.2rem)/.97 "Space Grotesk";letter-spacing:-.055em}.leadspark-copy h1 span,.leadspark-copy h1 strong{display:block}.leadspark-copy h1 strong{color:var(--orange)}.ls-intro{max-width:620px;margin:0 0 26px;color:rgba(255,255,255,.88);font-size:19px;line-height:1.55}.ls-benefits{display:grid;gap:12px;margin:0 0 30px;padding:0;list-style:none}.ls-benefits li{position:relative;padding-left:36px;color:rgba(255,255,255,.94);font-size:17px;font-weight:600}.ls-benefits li:before{content:"";position:absolute;left:2px;top:.22em;width:17px;height:10px;border-left:4px solid var(--orange);border-bottom:4px solid var(--orange);transform:rotate(-45deg)}.ls-actions{display:flex;flex-wrap:wrap;gap:18px}.ls-button{min-height:58px;padding:0 24px;display:inline-flex;align-items:center;justify-content:center;gap:15px;border:1px solid rgba(255,255,255,.78);border-radius:4px;color:#fff;font:800 15px "DM Sans";letter-spacing:.02em;text-transform:uppercase}.ls-button-primary{border-color:var(--orange);background:linear-gradient(180deg,#ff7628,var(--orange));box-shadow:0 16px 30px rgba(255,90,36,.25)}.ls-play{position:relative;width:32px;height:32px;border:2px solid #fff;border-radius:50%}.ls-play:after{content:"";position:absolute;left:11px;top:8px;border-left:10px solid #fff;border-top:7px solid transparent;border-bottom:7px solid transparent}.leadspark-stage{min-height:650px}.ls-note{position:absolute;z-index:10;right:8%;top:0;color:#fff;font-family:"Segoe Print","Comic Sans MS",cursive;text-align:center;transform:rotate(-3deg)}.ls-note strong{display:block;font-size:34px;line-height:1}.ls-note span{display:block;margin-top:10px;font-size:29px;line-height:1.18}.ls-note i{display:block;width:120px;height:28px;margin:8px auto 0;border-top:4px solid var(--orange);border-radius:50%;transform:rotate(-8deg)}.ls-laptop{position:absolute;left:0;right:18%;bottom:72px}.ls-laptop-screen{display:grid;grid-template-columns:110px 1fr;min-height:400px;overflow:hidden;border:10px solid #070707;border-radius:18px 18px 10px 10px;background:#f7f7f4;color:#111;box-shadow:0 30px 80px rgba(0,0,0,.55);transform:perspective(1200px) rotateY(-5deg) rotateX(1deg)}.ls-laptop-screen aside{display:grid;align-content:start;gap:9px;padding:22px 13px;background:#070808;color:rgba(255,255,255,.78);font-size:10px;font-weight:700}.ls-mini-logo{margin-bottom:8px;color:#fff;font-size:15px;font-weight:800}.ls-mini-logo strong{color:var(--orange)}.ls-laptop-screen aside b,.ls-laptop-screen aside span:not(.ls-flame){padding:11px 9px;border-radius:7px}.ls-laptop-screen aside b{background:rgba(255,255,255,.12);color:#fff}.ls-flame{display:inline-block;width:.75em;height:.75em;margin-right:.25em;border-radius:55% 55% 55% 8%;background:var(--orange);transform:rotate(-12deg)}.ls-dashboard{padding:36px 28px}.ls-dashboard h2{margin:0 0 5px;font:700 24px "Space Grotesk";letter-spacing:-.04em}.ls-dashboard p{margin:0 0 22px;color:#272727;font-size:13px}.ls-stat-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:12px;margin-bottom:22px}.ls-stat-grid div{min-height:74px;padding:14px 10px;border-radius:7px;background:#fff;box-shadow:0 13px 30px rgba(0,0,0,.05)}.ls-stat-grid span{display:block;margin-bottom:8px;color:#333;font-size:8px;font-weight:700}.ls-stat-grid strong{font:700 24px "Space Grotesk";letter-spacing:-.04em}.ls-campaign-table{padding:14px;border-radius:8px;background:#fff}.ls-campaign-table header,.ls-campaign-table div{display:grid;grid-template-columns:1.6fr .8fr .65fr .65fr .8fr;gap:10px;align-items:center;padding:10px 0;border-bottom:1px solid #ecebe8;font-size:9px}.ls-campaign-table header{color:#333;font-weight:700}.ls-campaign-table div:last-child{border:0}.ls-campaign-table div span:first-child{font-weight:700}.ls-campaign-table b{justify-self:start;padding:3px 7px;border:1px solid #9faa35;border-radius:4px;background:#f2f5a8;font-size:8px}.ls-laptop-base{width:82%;height:42px;margin:-2px auto 0;border-radius:0 0 28px 28px;background:linear-gradient(180deg,#343434,#111);box-shadow:0 25px 45px rgba(0,0,0,.48);transform:perspective(900px) rotateX(64deg)}.ls-phone{position:absolute;z-index:8;right:22%;bottom:32px;width:170px;min-height:340px;padding:48px 15px 18px;border:9px solid #101010;border-radius:30px;background:#f8f8f6;color:#161616;text-align:center;box-shadow:0 24px 58px rgba(0,0,0,.46)}.ls-phone-notch{position:absolute;top:0;left:50%;width:86px;height:24px;border-radius:0 0 15px 15px;background:#101010;transform:translateX(-50%)}.ls-client-logo{font-size:12px;font-weight:800}.ls-phone h2{margin:26px 0 8px;font:700 20px/1.04 "Space Grotesk";letter-spacing:-.04em}.ls-phone p{margin:0 0 16px;color:#555;font-size:10px;line-height:1.25}.ls-phone>span{display:block;height:33px;margin-bottom:8px;padding:10px;border-radius:6px;background:#fff;color:#aaa;text-align:left;font-size:8px}.ls-phone button{width:100%;height:40px;border:0;border-radius:6px;background:linear-gradient(180deg,#ff7628,var(--orange));color:#fff;font:800 10px "DM Sans";text-transform:uppercase}.ls-sign{position:absolute;z-index:7;right:4%;bottom:0;width:165px;min-height:268px;padding:26px 15px 16px;display:grid;justify-items:center;border:10px solid #dbdbdb;border-bottom-width:18px;background:#f7f7f4;color:#111;box-shadow:0 24px 58px rgba(0,0,0,.43);transform:rotate(2deg)}.ls-sign strong{font:700 28px/.95 "Space Grotesk";letter-spacing:-.04em;text-align:center;text-transform:uppercase}.ls-qr{width:104px;height:104px;margin:16px 0 10px;image-rendering:pixelated;background:linear-gradient(90deg,#111 10px,transparent 10px) 0 0/24px 24px,linear-gradient(#111 10px,transparent 10px) 0 0/24px 24px,conic-gradient(from 90deg,#111 25%,transparent 0 50%,#111 0 75%,transparent 0) 7px 7px/32px 32px,#fff}.ls-sign span{font-weight:800}.ls-mascot{position:absolute;z-index:6;right:-12px;top:108px;width:170px;height:280px}.ls-fish{position:absolute;left:44px;top:54px;width:86px;height:78px;border-radius:54% 46% 50% 50%;background:radial-gradient(circle at 28% 30%,#ffbc45,#ff7a18 58%,#db5206);box-shadow:inset -10px -8px 0 rgba(0,0,0,.08)}.ls-fish:before{content:"";position:absolute;right:-18px;top:28px;border-left:24px solid #ef650e;border-top:15px solid transparent;border-bottom:15px solid transparent}.ls-eye{position:absolute;top:20px;width:20px;height:24px;border-radius:50%;background:#fff;box-shadow:inset 0 0 0 2px rgba(0,0,0,.08)}.ls-eye:after{content:"";position:absolute;left:7px;top:8px;width:8px;height:10px;border-radius:50%;background:#111}.ls-eye.left{left:20px}.ls-eye.right{right:15px}.ls-smile{position:absolute;left:30px;bottom:14px;width:38px;height:18px;border-bottom:6px solid #56140a;border-radius:0 0 45px 45px}.ls-bowl{position:absolute;left:24px;top:24px;width:126px;height:112px;border:4px solid rgba(131,223,244,.92);border-radius:48% 48% 43% 43%;background:linear-gradient(90deg,rgba(150,231,249,.22),rgba(255,255,255,.06));box-shadow:inset 0 0 16px rgba(255,255,255,.8),0 0 15px rgba(80,197,224,.35)}.ls-bowl:before{content:"";position:absolute;left:16px;right:16px;top:-9px;height:18px;border:3px solid rgba(131,223,244,.85);border-radius:50%;background:rgba(255,255,255,.08)}.ls-wave-hand{position:absolute;left:0;top:104px;width:34px;height:62px;border-radius:22px 22px 12px 12px;background:#ff7a18;transform:rotate(-28deg);transform-origin:bottom}.ls-wave-hand:before{content:"";position:absolute;left:-7px;top:-15px;width:46px;height:31px;border-radius:50%;background:#ff8b22}.ls-shirt{position:absolute;left:28px;top:154px;width:118px;height:86px;padding-top:34px;border-radius:25px 25px 10px 10px;background:#111;color:#fff;text-align:center;font-size:16px;font-weight:800}.ls-shirt strong{color:var(--orange)}
.leadspark-resources{padding:52px 0;border-bottom:1px solid var(--line)}.leadspark-resources-grid{display:grid;grid-template-columns:1fr auto;gap:28px;align-items:center}.leadspark-resources h2{margin-bottom:12px;font-size:clamp(2rem,4vw,3.3rem);line-height:1}.leadspark-resources p:not(.eyebrow){max-width:650px;color:var(--muted);font-size:13px;line-height:1.75}
@media(max-width:850px){.split-grid,.how-grid,.proof-grid,.contact-box,.leadspark-resources-grid{grid-template-columns:1fr}.scene{grid-row:1}.outcomes{grid-template-columns:1fr 1fr}.outcomes article:nth-child(2){border-right:0}.event-values,.steps{grid-template-columns:1fr 1fr}.reward-phone{max-width:320px;margin:auto}}
@media(max-width:650px){.page{width:calc(100% - 28px)}.site-header{height:65px;padding:0 14px}.site-header nav{display:none;position:absolute;top:58px;right:14px;width:220px;padding:20px;flex-direction:column;align-items:stretch;background:#111}.site-header nav.open{display:flex}.menu-toggle{display:grid;gap:5px;width:37px;height:37px;place-content:center;border:1px solid rgba(255,255,255,.35);background:none}.menu-toggle span{width:15px;height:1px;background:#fff}.hero{min-height:690px;align-items:end}.hero>img{object-position:62% center}.hero-overlay{background:linear-gradient(0deg,rgba(5,8,10,.98) 0%,rgba(5,8,10,.75) 58%,rgba(5,8,10,.18))}.hero-copy{padding:100px 0 45px}.hero h1{font-size:4.8rem}.actions{flex-direction:column;align-items:flex-start}.outcomes{grid-template-columns:1fr 1fr}.outcomes article{padding:16px 10px}.outcomes>article>span{font-size:20px}.split-section,.how,.proof,.contact{padding:65px 0}.split-grid{gap:35px}.section-copy h2,.how h2,.proof h2,.contact h2{font-size:3.25rem}.scene img{aspect-ratio:4/3}.use-cases{grid-template-columns:1fr 1fr}.event-values,.steps{grid-template-columns:1fr 1fr}.how-grid{gap:45px}.reward-phone span{right:-5px}.metrics{display:grid;grid-template-columns:1fr 1fr}.contact-box{width:calc(100% - 28px);padding:28px 18px;gap:30px}footer>div{padding:35px 0;grid-template-columns:1fr;gap:20px;justify-items:center}footer>div>span{text-align:center}}

/* Compact editorial rhythm matching the approved direction */
.split-section,.how,.proof,.contact{padding-top:72px;padding-bottom:72px}.split-grid{gap:60px}.scene img{min-height:370px}.outcome-bar{position:relative;z-index:3}.contact-box{padding:50px}
@media(max-width:650px){.split-section,.how,.proof,.contact{padding-top:48px;padding-bottom:48px}.split-grid{gap:26px}.scene img{min-height:0}.contact-box{padding:25px 17px}.outcomes p{line-height:1.35}}

/* Mobile scenes: website copy leads, artwork supports without duplicated embedded copy */
@media(max-width:850px){
  .split-grid .section-copy{grid-row:1}
  .split-grid .scene{grid-row:2}
  .scene{height:360px}
  .scene img{height:100%;min-height:0;aspect-ratio:auto;object-fit:cover;object-position:78% center}
}
@media(max-width:650px){
  .split-section{overflow:hidden}
  .split-grid{gap:24px}
  .scene{height:300px;margin-inline:-14px;border-inline:0}
  .scene img{object-position:right center;transform:scale(1.32);transform-origin:right center}
  .section-copy h2{font-size:3rem}
  .section-copy>p:not(.eyebrow){font-size:12px;line-height:1.65}
}

.journey-composite img{max-height:none;object-fit:contain;object-position:center;border:0;border-radius:0;background:transparent}.journey-composite span{right:0;bottom:25px}.how-grid{grid-template-columns:.9fr 1.1fr;gap:55px}
@media(max-width:850px){.how-grid{grid-template-columns:1fr}.how-grid>div:last-child{grid-row:1}.journey-composite{grid-row:2;max-width:540px}.journey-composite span{right:10px}}
@media(max-width:650px){.how-grid{gap:25px}.journey-composite{max-width:none;width:100%;margin-top:0}.journey-composite img{width:100%;max-height:none}.journey-composite span{right:0;bottom:8px;width:140px}.how-grid>div:last-child h2{margin-bottom:16px}.steps{margin-top:25px}}

/* Catch the Spark demo */
.spark-demo{padding:76px 0;border-top:1px solid rgba(255,255,255,.14);border-bottom:1px solid rgba(255,255,255,.14)}.spark-demo-grid{display:grid;grid-template-columns:.72fr 1fr;gap:70px;align-items:center}.spark-demo-art{overflow:hidden;border:1px solid rgba(255,255,255,.22);background:#111}.spark-demo-art a{display:block}.spark-demo-art img{aspect-ratio:9/10;object-fit:cover;object-position:top center}.spark-demo-copy h2{margin-bottom:18px;font-size:clamp(3.5rem,6vw,6rem);line-height:.88}.spark-demo-copy>p:not(.eyebrow){max-width:420px;margin-bottom:0;color:#c4cdca;font-size:15px;line-height:1.75}
@media(max-width:850px){.spark-demo-grid{grid-template-columns:1fr;gap:34px}.spark-demo-copy{grid-row:1}.spark-demo-art{grid-row:2;max-width:430px}}
@media(max-width:650px){.spark-demo{padding:50px 0}.spark-demo-grid{gap:26px}.spark-demo-copy h2{font-size:3.45rem}.spark-demo-copy>p:not(.eyebrow){font-size:13px}.spark-demo-art{margin-inline:-14px;border-inline:0}.spark-demo-art img{aspect-ratio:4/5}}

/* The business problem and economic buying case */
.why-section{padding:78px 0;border-bottom:1px solid var(--line)}.why-grid{display:grid;grid-template-columns:1fr 1fr;gap:80px;align-items:start}.why-heading h2{margin-bottom:24px;font-size:clamp(3.4rem,5.5vw,5.7rem);line-height:.9}.why-heading>p:last-child{max-width:500px;color:var(--muted);font-size:13px;line-height:1.8}.problem-list{border-top:1px solid var(--line)}.problem-list article{padding:22px 0;display:grid;grid-template-columns:36px 1fr;gap:15px;border-bottom:1px solid var(--line)}.problem-list span{color:var(--orange);font-size:9px;font-weight:800}.problem-list b{font:700 17px "Space Grotesk"}.problem-list p{margin:7px 0 0;color:var(--muted);font-size:10px;line-height:1.65}.value-chain{margin-top:55px;padding:27px 0;border-block:1px solid var(--ink)}.value-intro{display:grid;grid-template-columns:.35fr 1fr;gap:35px;align-items:center}.value-intro span{color:var(--orange);font-size:8px;font-weight:800;text-transform:uppercase;letter-spacing:.15em}.value-intro strong{font:700 22px "Space Grotesk";letter-spacing:-.035em}.value-steps{margin-top:23px;display:flex;align-items:center;justify-content:space-between;gap:12px}.value-steps span{font-size:8px;font-weight:800;text-transform:uppercase;letter-spacing:.06em}.value-steps i{color:var(--orange);font-style:normal}
@media(max-width:850px){.why-grid{grid-template-columns:1fr;gap:40px}.value-intro{grid-template-columns:1fr;gap:10px}.value-steps{flex-wrap:wrap;justify-content:flex-start}.value-steps span{padding:9px 11px;border:1px solid var(--line)}}
@media(max-width:650px){.why-section{padding:55px 0}.why-grid{gap:32px}.why-heading h2{font-size:3.25rem}.why-heading>p:last-child{font-size:12px;line-height:1.65}.value-chain{margin-top:38px}.value-intro strong{font-size:18px}.value-steps{display:grid;grid-template-columns:1fr auto 1fr}.value-steps span{text-align:center}.value-steps i:nth-of-type(2),.value-steps i:nth-of-type(4){display:none}}

/* Expandable marketing insight */
.insight-section{padding:82px 0;border-bottom:1px solid var(--line)}.insight-article{border-top:4px solid var(--orange)}.insight-lead{padding:48px 0 42px;display:grid;grid-template-columns:1fr .72fr;gap:70px;align-items:end}.insight-lead .eyebrow{grid-column:1/-1;margin:0}.insight-lead h2{margin:0;font-size:clamp(4rem,7vw,7rem);line-height:.86}.insight-thesis{margin:0;color:#343b3a;font:600 clamp(1.25rem,2vw,1.75rem)/1.45 "Space Grotesk";letter-spacing:-.035em}.insight-pillars{display:grid;grid-template-columns:repeat(3,1fr);border-block:1px solid var(--ink)}.insight-pillars article{padding:25px 28px;border-right:1px solid var(--line)}.insight-pillars article:last-child{border:0}.insight-pillars span{color:var(--orange);font-size:8px;font-weight:800}.insight-pillars b{display:block;margin:18px 0 8px;font:700 18px "Space Grotesk"}.insight-pillars p{margin:0;color:var(--muted);font-size:10px;line-height:1.65}.insight-expand{margin-top:24px;border:1px solid var(--line);background:#fff}.insight-expand summary{padding:21px 24px;display:grid;grid-template-columns:auto 1fr auto;gap:25px;align-items:center;cursor:pointer;list-style:none}.insight-expand summary::-webkit-details-marker{display:none}.insight-expand summary span{font:700 13px "Space Grotesk";text-transform:uppercase;letter-spacing:.02em}.insight-expand summary small{color:var(--muted);font-size:9px}.insight-expand summary i{width:28px;height:28px;display:grid;place-items:center;border:1px solid var(--ink);font:normal 18px "DM Sans";transition:transform .2s}.insight-expand[open] summary i{transform:rotate(45deg)}.article-body{padding:55px max(25px,calc((100% - 760px)/2));border-top:1px solid var(--line)}.article-body p,.article-body li{color:#4d5654;font-size:13px;line-height:1.85}.article-body h3{margin:45px 0 12px;font-size:24px;letter-spacing:-.04em}.article-body .article-intro{color:var(--ink);font:600 20px/1.6 "Space Grotesk";letter-spacing:-.03em}.article-body blockquote{margin:40px 0;padding:25px 0;border-block:1px solid var(--ink);color:var(--orange);font:700 28px/1.3 "Space Grotesk";letter-spacing:-.045em}.article-body ul{padding-left:18px}.article-close{margin-top:48px;padding:25px;display:grid;grid-template-columns:1fr 1fr auto;gap:25px;align-items:center;background:var(--ink);color:#fff}.article-close strong{font:700 16px "Space Grotesk";color:var(--orange)}.article-close span{font-size:10px;color:#aab3b0}.article-close a{padding:12px 14px;border:1px solid rgba(255,255,255,.35);font-size:9px;font-weight:800;text-transform:uppercase}.article-close a b{margin-left:12px;color:var(--orange)}
@media(max-width:850px){.insight-lead{grid-template-columns:1fr;gap:25px}.insight-pillars{grid-template-columns:1fr}.insight-pillars article{border-right:0;border-bottom:1px solid var(--line)}.article-close{grid-template-columns:1fr}}
@media(max-width:650px){.insight-section{padding:55px 0}.insight-lead{padding:35px 0 30px}.insight-lead h2{font-size:3.65rem}.insight-thesis{font-size:1.15rem}.insight-pillars article{padding:20px 4px}.insight-expand summary{padding:18px 14px;grid-template-columns:1fr auto;gap:5px}.insight-expand summary small{grid-column:1}.insight-expand summary i{grid-column:2;grid-row:1/3}.article-body{padding:30px 16px}.article-body .article-intro{font-size:17px}.article-body h3{margin-top:35px;font-size:21px}.article-body p,.article-body li{font-size:12px;line-height:1.75}.article-body blockquote{font-size:22px}.article-close{padding:20px}}

/* Contact form delivery states */
input,textarea{padding:13px;border:1px solid var(--line);font:11px "DM Sans";background:var(--paper);resize:vertical}textarea{min-height:95px}form button:disabled{cursor:wait;opacity:.6}form p.success{color:#177245!important}form p.error{color:#b3261e!important}

/* Custom solutions */
.custom-section{padding:78px 0;border-top:1px solid rgba(255,255,255,.14)}.custom-grid{display:grid;grid-template-columns:.86fr 1.14fr;gap:65px;align-items:center}.custom-copy h2{margin-bottom:22px;font-size:clamp(3.4rem,5.5vw,5.5rem);line-height:.9}.custom-copy>p:not(.eyebrow){max-width:520px;color:#9ea8a5;font-size:12px;line-height:1.75}.custom-capabilities{margin:27px 0;display:grid;grid-template-columns:1fr 1fr;border-top:1px solid rgba(255,255,255,.18)}.custom-capabilities span{padding:13px 10px 13px 0;border-bottom:1px solid rgba(255,255,255,.18);color:#d3dad8;font-size:9px;font-weight:700}.custom-capabilities span:before{content:"+";margin-right:8px;color:var(--orange)}.custom-copy blockquote{margin:25px 0;padding-left:17px;border-left:3px solid var(--orange);color:#fff;font:600 16px/1.55 "Space Grotesk";letter-spacing:-.025em}.custom-visual{overflow:hidden;border:1px solid rgba(255,255,255,.2)}.custom-visual img{min-height:520px;object-fit:cover;object-position:center}
@media(max-width:850px){.custom-grid{grid-template-columns:1fr;gap:35px}.custom-visual{grid-row:1}.custom-visual img{min-height:380px}.custom-copy{grid-row:2}}
@media(max-width:650px){.custom-section{padding:50px 0}.custom-grid{gap:26px}.custom-visual{height:300px;margin-inline:-14px;border-inline:0}.custom-visual img{height:100%;min-height:0;object-position:right center;transform:scale(1.25);transform-origin:right center}.custom-copy h2{font-size:3.1rem}.custom-capabilities{grid-template-columns:1fr}.custom-copy blockquote{font-size:14px}}

@media(max-width:1180px){.leadspark-hero{grid-template-columns:1fr;min-height:auto}.leadspark-stage{min-height:660px}.ls-laptop{right:12%;bottom:86px}.ls-phone{right:22%;bottom:46px}.ls-sign{right:4%}.ls-mascot{right:0;top:20px}.ls-note{right:18%;top:10px}}
@media(max-width:760px){.leadspark-hero{padding:105px 18px 40px}.ls-logo{gap:14px;margin-bottom:24px}.ls-logo-text{font-size:clamp(3.8rem,14vw,5.4rem)}.ls-spark-mark{width:58px;height:58px}.leadspark-copy h1{font-size:clamp(3rem,11vw,4.2rem)}.ls-intro{font-size:16px}.ls-benefits{gap:10px}.ls-benefits li{font-size:15px}.ls-actions{display:grid}.ls-button{width:100%;min-height:54px}.leadspark-stage{min-height:720px}.ls-note{position:relative;right:auto;top:auto;width:max-content;max-width:100%;margin:0 auto 16px}.ls-note strong{font-size:27px}.ls-note span{font-size:22px}.ls-laptop{left:0;right:0;bottom:230px}.ls-laptop-screen{grid-template-columns:82px 1fr;min-height:310px;transform:none}.ls-laptop-screen aside{gap:5px;padding:14px 7px;font-size:8px}.ls-mini-logo{font-size:10px}.ls-laptop-screen aside b,.ls-laptop-screen aside span:not(.ls-flame){padding:7px 4px}.ls-dashboard{padding:18px 12px}.ls-dashboard h2{font-size:18px}.ls-dashboard p{margin-bottom:14px;font-size:10px}.ls-stat-grid{grid-template-columns:repeat(2,1fr);gap:8px;margin-bottom:14px}.ls-stat-grid div{min-height:58px;padding:9px}.ls-stat-grid strong{font-size:19px}.ls-campaign-table header,.ls-campaign-table div{grid-template-columns:1fr .7fr .45fr;gap:6px;font-size:8px}.ls-campaign-table header span:nth-child(4),.ls-campaign-table header span:nth-child(5),.ls-campaign-table div span:nth-child(4),.ls-campaign-table div span:nth-child(5){display:none}.ls-phone{left:0;right:auto;bottom:0;width:155px;min-height:318px;padding-left:13px;padding-right:13px}.ls-sign{right:0;bottom:10px;width:136px;min-height:226px;padding:18px 12px}.ls-sign strong{font-size:22px}.ls-qr{width:88px;height:88px}.ls-mascot{display:none}}
@media(max-width:430px){.leadspark-stage{min-height:690px}.ls-laptop{bottom:218px}.ls-phone{width:148px}.ls-sign{width:128px}.ls-phone h2{font-size:18px}.ls-phone p{font-size:10px}.ls-phone>span{height:31px}.ls-logo sup{display:none}}

/* LeadSpark art-forward override: use the supplied product artwork and keep corrected copy editable. */
.leadspark-hero{min-height:min(940px,calc(100vw * .54));padding:clamp(140px,9vw,170px) clamp(28px,4vw,72px) clamp(42px,4vw,66px);grid-template-columns:minmax(430px,660px) 1fr;gap:32px;background-image:linear-gradient(180deg,#050505 0 78px,rgba(5,5,5,0) 78px),linear-gradient(90deg,#050505 0%,rgba(5,5,5,.98) 28%,rgba(5,5,5,.62) 46%,rgba(5,5,5,.08) 72%),url("assets/leadspark-hero-mockup.png");background-size:auto,auto,cover;background-position:top left,top left,right 0 top 34px;background-repeat:no-repeat;color:#fff}
.leadspark-hero:before{background:linear-gradient(90deg,rgba(0,0,0,.9) 0%,rgba(0,0,0,.72) 36%,rgba(0,0,0,.08) 65%,rgba(0,0,0,0) 100%)}
.leadspark-copy{max-width:660px}
.leadspark-stage{display:block;min-height:1px}
.leadspark-stage>*{display:none}
.ls-eyebrow{margin-bottom:18px;font-size:15px}
.ls-logo{margin-bottom:28px;gap:22px}
.ls-logo-text{font-size:clamp(4.8rem,6.5vw,7.6rem)}
.ls-spark-mark{width:86px;height:86px}
.leadspark-copy h1{max-width:650px;font-size:clamp(3.1rem,3.75vw,5rem);line-height:.98}
.leadspark-copy .ls-main-headline{max-width:650px;margin-bottom:18px;font-size:clamp(5rem,9vw,8.5rem);line-height:.76;letter-spacing:-.07em}
.ls-main-headline span,.ls-main-headline strong{display:block}
.ls-main-headline strong{color:var(--orange)}
.ls-main-headline span{color:#fff}
.ls-subhead{max-width:650px;margin:-10px 0 24px;color:var(--orange);font:700 clamp(2.25rem,3vw,4rem)/.98 "Space Grotesk";letter-spacing:-.055em}
.ls-intro{max-width:650px;font-size:20px}
.ls-benefits{gap:11px;margin-bottom:28px}
.ls-benefits li{font-size:17px}
@media(max-width:1050px){.leadspark-hero{grid-template-columns:1fr;min-height:900px;background-image:linear-gradient(180deg,#050505 0 78px,rgba(5,5,5,0) 78px),linear-gradient(180deg,rgba(5,5,5,.98) 0%,rgba(5,5,5,.84) 54%,rgba(5,5,5,.18) 100%),url("assets/leadspark-hero-mockup.png");background-size:auto,auto,auto 56%;background-position:top left,top left,center bottom;background-repeat:no-repeat}.leadspark-stage{display:none}.leadspark-copy{max-width:720px}}
@media(max-width:650px){.leadspark-hero{min-height:940px;padding:128px 18px 36px;background:linear-gradient(180deg,#050505 0 72px,rgba(5,5,5,0) 72px),linear-gradient(180deg,rgba(5,5,5,.98) 0%,rgba(5,5,5,.9) 56%,rgba(5,5,5,.2) 100%),url("assets/leadspark-hero-mockup.png") center bottom/auto 45% no-repeat}.ls-logo-text{font-size:clamp(3.5rem,15vw,4.7rem)}.ls-spark-mark{width:56px;height:56px}.leadspark-copy h1{font-size:clamp(2.75rem,11vw,3.8rem)}.leadspark-copy .ls-main-headline{font-size:4.8rem}.ls-subhead{margin-top:-4px;font-size:clamp(2rem,9vw,3rem)}.ls-intro{font-size:15px}.ls-benefits li{font-size:14px}.ls-actions{display:grid}.ls-button{width:100%;min-height:52px;font-size:13px}}